By the end of the last quarter of 2013 it became clear that virtually all panel diagonals have undergone a marked reduction in price, although TVs seasonal demand was as always on top. This also contributed to the trend in developing countries replacing televisions EL tubes for television sets with LCD panels. At the same time, we note, Samsung flat panel solutions on the market is the second largest. In the first place several years remains LG Display company - eternal rival of Samsung company. We must understand that LG Display company is experiencing similar difficulties with Samsung.
As reported in the company's operating profit in the fourth quarter fell by more than half. By this brought low demand for TVs, although supply displays for Apple's smartphones have increased. LG Display revenues during the reporting period in relation to the annual fell 19%. Compared with the previous quarter revenue fell by 8%. Samsung company , interestingly, strictly opposite dynamics.
Operating profit LG Display was about $ 240 million for the year, this figure was reduced to 56% for the quarter by 34%. Net profit in the last quarter of 2013 was approximately $ 67 million in the fourth quarter of 2012, this figure was at times more - about $ 300 million and significantly more LG Display earned in the third quarter of 2013 (around $ 200 million). It should be noted that the production of panels is not reduced. For the quarter the total area of the panels produced increased by 9% to 9.58 million square meters, which means that the average cost of panels.
Structurally products LG Display is broken as follows: 37% of proceeds bring TV-panel monitors are 17%, 15% smart phones, 11% of laptops and 20% tablet. Despite the overall negative trend that is fixed in the fourth quarter, the work in 2013, the company estimates with optimistic positions. First time in the last three years annual operating profit will exceed $ 1 trillion.