AMOLED now has everything you need to become a major display technology of the future. In addition to high energy efficiency and the ability to display the deeper colors, AMOLED-panel now become cheaper than LCD-analogues.
According to IHS Technology, in the first quarter 2016 production costs AMOLED- and LCD-panels fell to $ 14.3 and $ 14.6, respectively, based on the cost of the smartphone with 5-inch display with a resolution Full HD. For comparison, in the fourth quarter of 2015 the price of AMOLED-display was $ 17.1, and LCD-panel. Experts believe that AMOLED-display LCD will displace not only in the top-end segment of the smartphone market, but also in the budget and mid-range.
Analysts at IHS Technology noted that Samsung Display remains the largest player in this field. The South Korean company in the second half of 2015 has rapidly expanded production of AMOLED-panel small and medium sizes. Recently, Samsung Display has invested $ 325.73 million in a factory for the production of flexible OLED-panels in the Korean city Tongyeong.