Asustek Computer company first ten years of presence in the smartphone segment could not bring this activity to self-sufficiency, but now the situation has changed for the better. Once Asus showed ambition on the market netbook, but the interest in this type of device quickly dissolve.
DigiTimes citing statements of Asustek Computer Jerry Shen said cut over four years is four times the sales volume of tablets forced Asus brand to arrange reorganization. The company will be releasing a smaller range of models, geography tablet shipments will be also limited to a few key markets. The focus this year will be placed on tablets of medium and upper price level worth at least $ 323, and sales plan will not exceed three million copies. This is 10% less than last year. Only in the third quarter of this year, Asus business of tablet production has to get rid of losses.
Some of the staff are now involved in the development of tablets, it will be directed by Asustek Computer in the units that develop smart phones and devices virtual and augmented reality. As you know, before the end of this year, Asus expects to release a self-contained unit of virtual reality, which will work without having to connect to a PC or smartphone.